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Paige Albiniak

Fates & Fortunes

Paige Albiniak
May 26, 2010
Gregorian named CMO of Warner Bros. TV
Lisa Gregorian has been promoted to executive vice president and chief marketing...
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Michael Malone

Station to Station

Michael Malone
May 25, 2010
Hearst TV Chief Barrett Shares His Strategy
I had an illuminating sit-down with Hearst TV President/CEO David Barrett last...
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Fey,_Seinfeld,_Bromstad

Upfronts 2010: Shmooze

B&C takes in the sights around town at the 2010 Upfronts.

Left Coast Bias

Do It Live!
GrossmanTwitter.jpg

That's my advice to television networks and studios hoping to help make a middling show into a hit, or turn a hit into a monster. I don't mean airing a show live; I mean finding a way to take the brand on tour to let viewers get a little closer to the action. More.

Upfronts 2010

Upfront Central
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